Shopping haulers are one of the fastest growing trends on YouTube. It's where bloggers find bargains at stores like Macy's and TJ Maxx and create a video showing off the items. The posts can help companies generate buzz -- but those same companies can lose credibility fast if they give gift cards or free merchandise to popular haulers.
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Full story at http://www.npr.org/2011/01/05/132379365/from-ordinary-shopper-to-celebrity-overnight?ft=1&f=1006





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