Toyota Recalls Are Much Ado About Not Much

Filed under: Ford Motor (F), Toyota Motor Corp. (TM)

There has been a recent avalanche of press coverage regarding the alleged engineering problems being experienced by Toyota Motor Company (TM). Pretty much all of that press coverage depicts a company that is writhing in shame on the one hand and that is desperately looking to retake a foothold within itself on the other. My initial reaction to the knee-jerk downward pressure on TM that seems to be the result of this situation is: Really, you have got to be kidding.

First of all, how many of the people who might be reading this blog found themselves taken aback by the announcement that some automobiles were being recalled? Yes, I understand that the potential vehicle problems are serious. Yes, I understand that the situation affects literally millions of vehicles. However, at its root, this is just another recall of just another manufacturer's product. It's hardly an earth-shattering event.

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Toyota Recalls Are Much Ado About Not Much originally appeared on BloggingStocks on Fri, 05 Feb 2010 18:00:00 EST. Please see our terms for use of feeds.

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