Will Fashion Lead Magazines out of the Recession?

Filed under: Magazines, Marketing and advertising

It's been a long time since there's been any good news for the print media, but this is a start: ad pages at leading fashion magazines are significantly year over year.



InStyle pulled off an incredible 33.5% jump in year over year ad pages for its March issue, and Vogue eked out a 0.6% increase. Harper's Bazaar was up 4.4%. Elle was up 4%. The big laggard was W, which saw its ad count fall 23.4%.

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Will Fashion Lead Magazines out of the Recession? originally appeared on BloggingStocks on Tue, 26 Jan 2010 17:40:00 EST. Please see our terms for use of feeds.

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