Entrepreneur's Journal: Drumming Up Repeat Business

Filed under: Marketing and advertising, salesforce.com inc (CRM), Small business

It's usually expensive to get a customer. So why not find ways to get more business from your existing base? It's certainly an effective way of building revenues. Hey, just look at the millions of customers that keep returning to businesses like Starbucks (SBUX) and McDondalds (MCD).

So how can you encourage repeat business? It takes hard work and patience. But here are some tips:

Trusted Source: I talked to someone recently who said that she has used the same travel agent for over 30 years. I said, "What about using Expedia or some other online site for your travel?"

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Entrepreneur's Journal: Drumming Up Repeat Business originally appeared on BloggingStocks on Sun, 17 Jan 2010 17:40:00 EST. Please see our terms for use of feeds.

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