Online sales to be darling of holiday season

Filed under: eBay (EBAY), Amazon.com (AMZN), Best Buy (BBY)

Online retail sales are expected to increase 3% to $28.8 billion for this year's holiday season. The analysts at comScore include traditional retailers, like Macy's (M) in this estimate, but don't count auction sites like eBay (EBAY), travel or corporate sales. The estimate compares favorably against the National Retail Federation's forecast of a 1% year-over-year drop for all retail sales and exceeds the industry's most aggressive holiday season sales estimates of 2%.

Last year, online retail sales fell 3% for the holiday season, the first decline since the industry started keeping score in 2001. Even if we don't hit the 3% growth level this year, 2009 is still expected to be better than 2008, now that the economy has stabilized (at least relative to last year).

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Online sales to be darling of holiday season originally appeared on BloggingStocks on Sat, 28 Nov 2009 17:10:00 EST. Please see our terms for use of feeds.

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